Skip to main content

Nokia 3310 vs. the bunch of phones you've missed at MWC2017

Nokia 3310 vs. the bunch of phones you've missed at MWC2017

The Nokia 3310 (2017) was, in fact, the cheapest phone to steal the spotlight at this year's MWC. Even here, on our own website, 'Nokia 3310' has lately been the most popular search term there is.
Bear with me as I do my best to speculate why that may be.
With a penetration of about a third of the world population, the smartphone is hardly a novelty. Chances are, everyone you know has one, and probably a lot of their grandmothers too. The exponential proliferation of a product that is only about a decade old has also spawned countless companies trying to snatch a piece of this monumental pie. It's still the big and familiar names that are fighting on a global scale, but startups in the Far East are fiercely competing locally, and the luckier (and more successful ones) have also ventured westward.
Yes, these are different models: Kenmobile V7 Yes, these are different models: Konka E2 Yes, these are different models: Wiko Wim
Yes, these are different models: Kenmobile V7 • Konka E2 • Wiko Wim
A little known up-and-coming manufacturer's best shot at pushing any units at all is to beat the competition's price and that typically means cutting costs where it matters least, which gets us a lot of similar-looking devices. It's sound market reasoning - why waste resources on design, when someone's already come up with one that works.
Another one like the 3 above, only in black - Maysun N5501 Sunelan X5 STK Hero One 4G
A black one like the 3 above - Maysun N5501 • Lose the Home button: Sunelan X5 • STK Hero One 4G
On the other hand, it's not like there's all that much you can innovate on a smartphone, speaking in broad terms, of course - it's sort of by definition a slab with a display taking up most of its front.
Almost famous: Vernee Apollo Almost famous: Doogee Y6 Max 3D 
Almost famous: Vernee Apollo • Doogee Y6 Max 3D
So, fed up as we - the customers - are with the plateauing smartphone, we'd gladly take any vague promise of a nostalgia trip to simpler times - especially so if that promise comes from a brand we've known for years - Nokia.
And what better model to pick to exploit the pressing sensation of our fleeting youth than the truly iconic 3310 - a phone that even present-day teens, younger than the device itself, are familiar with through the magic of internet memes.
It's an excellent marketing move that delivers two blows in one fell swoop. Firstly, it reinforces the connection between the present day Nokia products and the iconic Finnish phone brand we know from the past. And secondly, it takes the conversation topic away from the fact that a Chinese company now owns the most recognizable phone brand in the western world.
As my colleagues wrote, with headquarters in Finland and with former senior Nokia exec, the company behind the new Nokia phones - HMD - may be as good as Finnish to us. Even though that arrangement might be yet another move to fortify the brand's position, that doesn't really matter as long as they deliver on what counts - providing us with phones we can long for, with phones we can dream of having.
The new Nokia 3310 may have a face only a mother could love. But I can't stop looking at it. It's the next best thing to traveling back to a time where phones had faces we could remember. Now if only it had 3G.
Nokia is dead, long live Nokia!
P.S. In case you are wondering, that rugged phone from the header image is the E&L S50 - another phone no one will remember after reading this piece. Just like the rest of these other faceless devices featured here, they've served their purpose of supporting my point and they also give you a look at the MWC 2017 devices that didn't make any headlines (for good reason, I should add).


Popular Posts

GB WhatsApp V5.80 Latest Version With New Features

GB WhatsApp V5.80 Latest Version With New Features
GB WhatsApp has just released a new update and as usual, it's comes with a lot of new features and improvements which you will definitely like.

Features of GBWhatsapp
* The possibility of hiding to appear
* privacy options
* the possibility to distinguish between collective messages and regular
* Possibility to know who has visited your profile or become connected
* possibility of a lock for Watts in August password

* the possibility of sending video size 30 MB instead of 16 MB
* the possibility of sending an audio clip size up for 100 MB instead of 16 MB
* the possibility of sending 90 image at once without 10
* possibility of a case of the number of dependent characters 250 instead of 139 symbols
* the possibility of pressure on the links without storing the message sender or the number of the owner
* counter statistics for groups
* View the media without loading
* the possibility to hide the name and the date when copying two or …

Android 8.0 Oreo is official [Updated]

Android 8.0 Oreo is official [Updated]
Update: BlackBerry has officially confirmed that the Keyone will be getting the Android Oreo update. There was, however, no word on when the roll out will begin. Original story follows: As expected, Google today decided to finally unveil the moniker of the next iteration of Android. Known simply as "O" for the past few months while a few Developer Previews and public betas went out, it now officially has a full name. It's Android 8.0 Oreo.
So yes, the most rumored name actually turned out to be what Google chose to call its latest sweet treat. It's only the second time in Android's history when there's a commercial partnership involved - for version 4.4 KitKat Google teamed up with Nestle (which owns that brand), and this time around the search giant managed to get Mondelez on board the co-branding train. Android 8.0 Oreo's code will be uploaded by Google engineers to the Android Open Source Project today, while softw…

How to Get Free 50GB Data on MTN Ghana For 6 Months

How to Get Free 50GB Data on MTN Ghana For 6 Months Today, I really have good news for my Ghanaian readers. MTN Ghana is currently giving out a whooping 50gb worth of data to it's customers. What makes this more better is that the free data will be automatically renewed monthly within a period of 6 months.
Note that this isn't really a cheat as you don't have to go through a long process or tweak any IMEI to get yours. The data is actually a freebies that goes with the Huawei Ascend Y210 smartphone but you can still activate it irrespective of the smartphone you are using.
How to Activate the MTN Ghana Free 50GB Data >> All you need to do is to text MB to 151. >> After that, you should receive an SMS saying; "Thanks for using your new phone for MTN. You have been rewarded with Data freebies of 50GB each month for 6months. Welcome to the new world."